e.l.f. Cosmetics and Skincare

The e.l.f. Cosmetics beauty app revolutionizes your shopping experience with innovative features like Virtual Try-On, Concealer and Foundation Shade Match, and Shoppable Stories. Whether you're shopping for makeup, skincare, or looking for the perfect shade, this app has it all. The Shadefinder tool helps you virtually test products and find your ideal match, while the barcode scanner connects you to e.l.f. even when you shop in-store. Plus, earn rewards through the e.l.f. Beauty Squad, enjoy exclusive offers, and access early sales—all from your mobile device.